Wildkind Kids

Wildkind Kids is a London-Helsinki based unisex brand for kids from 0 to 9 years. Wildkind Kids was founded by a stylist-photographer sister duo Emilia and Johanna Laitanen in 2017. The idea for the brand came from a 90’s t-shirt Emilia had treasured from the years she worked as a buyer for a vintage shop. It had a group of adorable drawn animals and a text saying “all my friends are wild.” This thought reflects the spirit of Wildkind Kids — carefree and mischievous. Wilkinds Kids wants to make clothes as cherished and durable as this t-shirt.

The collection is manufactured with a respect for environment and social compliance. The Brand works with organic cotton and manufacture their collections in carefully selected factories in India. Wildkind Kids does not use leather or fur. As a responsible apparel producer, they have been conferred with SA8000 Certificate. Endorsing that their products are free from harmful substances our certiface is OEKO TEX-100 Certificate & Sedex.


WILDKIND TEAM: CEO and co-founder Emilia Laitanen is a stylist and contributing fashion editor for Elle Finland. Creative Director and co-founder Johanna Laitanen is a fashion photographer and artist working for various fashion publications and designers. Print designer James Bosley works for celebrated fashion houses in London and Paris including Hermès, Louis Vuitton, Kenzo and Alexander McQueen. Graphic designer Anssi Nordberg works as a designer for fashion magazine SSAW and various fashion houses and designers.
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29,00 €
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52,00 €
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55,00 €
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85,00 €
SALE40
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21,00 €
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35,00 €
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21,00 €
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35,00 €
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24,00 €
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40,00 €
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45,00 €
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29,40 €
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49,00 €
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21,00 €
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35,00 €
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37,80 €
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63,00 €
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71,40 €
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119,00 €
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36,60 €
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61,00 €
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34,80 €
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58,00 €